Lennox (NYSE: LII) Driven by 130 years of legacy, HVAC and refrigeration success, Lennox provides our residential and commercial customers with industry-leading climate-control solutions. At Lennox, we win as a team, aiming for excellence and delivering innovative, sustainable products and services. Our culture guides us and creates a workplace where all employees feel heard and welcomed. Lennox is a global community that values each team member’s contributions and offers a supportive environment for career development. Come, stay, and grow with us.

About the Role
The Regional Sales Trainer (RST) plays a critical role in driving sales effectiveness across Lennox’s direct-to-dealer channel. You’ll design, deliver, and continuously improve training programs for internal sales teams and dealer partners.

This includes onboarding new hires and customers, reinforcing the Lennox Signature Sales Model, and collaborating with marketing, product, and leadership teams to create impactful, insight-driven content.

Key Responsibilities

Internal Sales Training & Development

• Develop and deliver training for Territory Managers, Inside Sales Reps, Field Technical Consultants, and Retail Store teams.
• Conduct onboarding for new hires and reinforce adoption of the Signature Sales Model through coaching, workshops, and ride-alongs.
• Teach core selling skills: outbound calling, prospecting, objection handling, consultative selling.
• Partner with technical teams to integrate sales and technical training for Comfort Advisors and Service Technicians.

Dealer-Facing Training

• Collaborate with District and Territory Managers to identify dealer training needs and deliver tailored programs.
• Facilitate onboarding product training for new customers and support dealer growth initiatives.
• Deliver training in-person and virtually, focusing on sales process mastery, equipment differentiation, and customer experience.

Content Creation & Enablement

• Develop weekly sales insights for Territory Managers to share with dealers.
• Create training tools, presentations, and digital resources in partnership with Marketing and Product teams.
• Maintain a regional training calendar aligned with corporate priorities.

Coaching & Field Engagement

• Conduct ride-alongs to observe dealer interactions and provide coaching.
• Share feedback with leadership on training needs, sales trends, and execution gaps.

Continuous Improvement

• Use performance data and KPIs to measure training impact and refine programs.
• Integrate best practices from the HVAC and B2B sales industry.
• Support adoption of new sales technologies and CRM tools.

Qualifications

• Bachelor’s degree in Business, Marketing, or related field (preferred).
• 5+ years of B2B sales experience; HVAC industry experience strongly preferred.
• Proven success in sales training, coaching, or enablement roles.
• Strong understanding of consultative and value-based selling models.
• Excellent facilitation, presentation, and communication skills.
• Ability to build trust, influence without direct authority, and motivate diverse teams.
• Highly organized with the ability to manage multiple projects and training calendars.
• Comfortable with frequent travel (approx. 30%).

Compensation: This is a salaried exempt role. The starting salary range for this role and market is between $100,000 - $131,250 annually. Factors that may affect starting salary include geography/market and the skills, education, experience, and other qualifications of the successful candidate.

Employees in this role are also eligible for an annual bonus of 10% in accordance with the terms of the Company’s applicable plan. Employees in this role are not eligible for overtime.

Benefits: Subject to applicable eligibility requirements, the following benefits are offered for this role: tuition reimbursement; medical, dental, and vision insurance; prescription drug coverage; 401(k) retirement plan; short-term disability insurance; 8 weeks paid birthing leave; 2 weeks paid bonding leave; life and long-term disability insurance.

Depending on date of hire, and subject to applicable eligibility requirements, new employees in this role also receive up to: 12 days paid time off, 2 paid well-being days, 1 paid volunteer day, 12 paid holidays, and 3 floating holidays per year.

Our Culture: At Lennox, our Core Values of Integrity, Respect & Excellence are ingrained in the fabric of the organization. They define our culture – which is about how we do business and how we treat others. Lennox is not just a workplace; we are a global community that values each team member’s contributions. As an equal opportunity employer, we are committed to recruit, develop, and retain talented individuals from a wide range of backgrounds, ensuring that everyone has the opportunity to succeed and contribute to our continued growth and success. At Lennox, you’ll take pride in our brands, knowing you are part of something special. Come, stay, and grow with us! 

Disclaimers: The compensation and benefits information is accurate as of the date of this posting. Lennox reserves the right to modify this information at any time, with or without notice, subject to applicable law.

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